Darton Archery

By Steve Wall

How did you start the company?

Darton Archery is one of the few archery companies today that can say they have been in the archery industry with the same ownership for 65+ years.  A very humble beginning in 1950.  In a simpler time, Darton Archery started making accessories for traditional archery.  Darton continued its growth through its early years making traditional recurve bows.  With the introduction of the compound bow, Darton Archery and Rex Darlington became one of the few companies allowed to produce the new bow; A bow with wheels on each end that would become the blue print for the modern compound bow used today.
 
Fast forward to 2017 and Darton is still a humble family owned company with one motivation: pushing the limits in our engineering to produce the best performing archery equipment.  Darton’s lineup includes compound bows for the youth market, for bow fishing, for women, target bows and our primary obsession, hunting bows! Darton entered the crossbow market with the same passion put into our compound bows. (History from 2015 product catalog)
 

What do your customers say about your products?

Our customers continually tell us we have great quality with the best customer service in the industry!

 

What are your most popular products and who is your target audience?

 

DS-3800
DS-3800
 
Our most popular bows are the DS-3800 & for 2017 the Maverick II.
 

 

Maverick II
Maverick II
 
 
 Our products are geared towards Bow hunters and Target Tournament Shooters equally!

 

 

Contact Info:

Website:  http://www.dartonarchery.com/
Facebook: Darton Archery
Instagram:  @dartonarchery

 

Comments from Wisconsin Outdoor Pursuits:

I purchased a new DS-3800 last year after shooting a competitors bow for 10 years.  I am extremely impressed with how quiet, fast and easy to shoot the bow is!  I get new comments from other archers every time I shoot!  I was also able to harvest two deer with my bow this past year.  I am also very excited to be part of the field staff team this year!

 

 

This is a segment to showcase and share a little more information about some great companies!  If you know of a company that would be a great fit for this segment please email me at:  steve@wioutdoorpursuits.com.    I hope you enjoy learning more about these great companies!

Scentballz logo

 

By Steve Wall

How did you start the company?

Scentballz was started in December 2014 with our first field test of our polymer infused scent. I had the idea from my  lack of happiness with the liquid scent options on the market at that time.

What do your customers say about your products?

For being such a new company our reviews are still growing and as we grow our customer base is gaining ground. Our customers seem to like the option for a longer lasting and easier to use scent. Hunters are tired of getting scent on them and wasteful sprays.

 

What are your most popular products and who is your target audience?

 
So for 2016 our top seller was our wild apple scent followed up by our doe with estrus scents. We feel that our customers have found a great attractant power in food based scents.
 
 
We feel that our target group of hunter are just that, HUNTERS. With our products we are geared toward whitetail deer, bears, pigs and even down to raccoons.

 

What do you enjoy most about what you do?

The really cool thing about owning a scent company is I come into contact with a lot of people. What is the fulfilling part of this is hearing people’s success stories. I love to hear how Scentballz is able to help hunters excel in the field.

scentballz acorn

 

What is your favorite hunting or fishing memory?

So I’ve had a ton of successes both while hunting and fishing that really stick out in my mind that mean just alittle more to me. So in hunting it’s a tie between the first 10 pt. I got and my first turkey. Both were very special and to get those animals I couldn’t have been more excited. A huge fishing goal of mine was when I caught my first musky. Such a hard fish to land and they come so far and few between.
 

Contact Info:

Website:  scentballz.com
Facebook: Scentballz 
Instagram:  @scentballz

 

  

This is a segment to showcase and share a little more information about some great companies!  If you know of a company that would be a great fit for this segment please email me at:  steve@wioutdoorpursuits.com.   I hope you enjoy learning more about these great companies!

Lure Lightning

By Steve Wall

How did you start the company?

The company started 11 years ago when Lure Lightning first was sold at the St. Paul Ice fishing show in 2005. I thought of this idea years prior and wanted to bring something to each fisherman that would make lighting up glow lures much more convenient. I am a huge fan of using glow painted lures, I wanted to figure out how to increase the brightness and the duration. So I began to do research on different types of bulbs, from Ultraviolet to LED and how wavelengths made a difference to how bright the lure would get. Lure Lightning has definitely has come along way, and I couldn’t be more proud to have an American made product that everyone raves about.
 

What do your customers say about your products?

I have thousands of Lure Lightning’s out there! When I sell my product at the fishing shows, I couldn’t tell you how many people come up and shake my hand! They tell me how awesome Lure Lightning truly is. Lure Lightning completely sells itself and gives you more time to fish!

 

What are your most popular products and who is your target audience?

We only have Lure Lightning out on the market. The Lure Lightning is the ultimate glow jig charging solution for hands free illumination of all phosphorus fishing jigs, lures, floats and bobbers.  In one or two seconds your glow lure is charged up to shine with a brighter and longer lasting glow then ever before, all while keeping your hands free. It conveniently hooks up to your depth finder and piggy backs to your battery, so it’s never forgotten at home! Lure Lightning is the hottest glow jig product on the market and will revolutionize your fishing experience in both summer and winter.
 
Anyone who loves to ice fish and uses glow lures!  We have men and women of all ages that use my light! It is widely used by professional fishing guides and fishing enthusiasts alike.

 

What do you enjoy most about what you do?

I love seeing their expression when they get to actually use my light and come to the show to tell me their experience! I have been fishing since I was a kid and it’s cool to see how far my invention has come! I like making people happy, simple as that!

 

What is your favorite hunting or fishing memory?

 I go up to Lake of the Woods every year with my fishing buddy and daughter Chelsea and that’s always my favorite time of year.
 

 

Contact Info:

Website: lurelightning.com
Facebook: Lure Lightning
 

Comments from Wisconsin Outdoor Pursuits:

I am also a big fan of glow jigs and when I came across the Lure Lightning I knew I needed to share it with all of you!  After using the light on my phone to charge my lures in the past, I will definitely be ordering one for myself! 

 

This is a segment to showcase and share a little more information about some great companies!  If you know of a company that would be a great fit for this segment please email me at:   steve@wioutdoorpursuits.com.    I hope you enjoy learning more about these great companies!

logo (2)

By: Steve Wall

How did you start your outfitting business?

We started our outfitting business out of pure enjoyment for setting up other hunters on successful outings. By successful I do not mean just killing an animal. We pride ourselves in providing our hunters with the total experience from A to Z.

Where do you guide and for what species?

We guide for black bear in Wisconsin zones A,B,C and D. Our whitetail hunts are in Wisconsin, Michigan and Arkansas. Also, we offer hog hunting as a bonus with our Arkansas hunt package.

Snowbelt Hunting Shack

What is the availability / cost of a license?

Class A bear licenses are drawn on a preference point system. Deadline for applying annually is December 10. Whitetail in all 3 states we hunt offer tags purchased over the counter.

What are your success rates and what does the trip all include?

Our success rate on bear had been 100% for 4 years running until this past year. The weather during the opening week was horrible with high winds and rain and kept the wildlife movement to a minimum. In spite of the weather, our hunters did harvest some nice bears. Our whitetail hunts are very successful, with archery season being the most popular.

Jake

What type of gear / clothing do you recommend bringing?

Bear season is usually quite warm so light clothing is recommended. The weather along Lake Superior where we hunt can change fast so we tell our hunters to pack their long underwear and rain gear as well. Early September in the north means mosquitoes, so a bug head net is a must! Most of our hunters book in October thru mid November for whitetail archery hunts. We always tell the guys to watch the weather channel closely leading up to their arrival and be prepared for a mixed bag of weather. Lake Superior is very close to where we hunt and the big lake affects the area weather tremendously.

What do your clients say about you?

Our return rate of hunters that have booked with us the previous year is extremely high and that in itself tells you how we run our operation and how much fun our guys had with us.

What do you enjoy most about outfitting?

I absolutely love the scouting and setting up stands, etc. We are extremely diligent about making sure we put in the maximum amount of time and effort into set up to allow our clients a stress free enjoyable hunt. This makes for some awesome stories at our log cabin bar every evening after the hunt.

Snowbelt Crew

What is your favorite hunting / fishing memory?

Just about every one of my favorite hunting memories does not include me killing an animal. Sitting with my daughter when she killed her first deer is #1. Also, there has been many great memories that involve friends, family, a campfire or the warm wood stove in the cabin after a long cold days hunt and the camaraderie associated with that.

Contact Info:

Website: snowbeltcustomoutfitters.com
Facebook: Snowbelt Custom Outfitters

 

 

Steve Bear

My dad and I have personally hunted with Snowbelt Custom Outfitters and we can’t wait to go back!!