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By Steve Wall

How did you start the company?

I have had a bow since I was a little kid but in the rural area where we live archery resources were very limited. Years later when I started hunting the bows were heavy with cast risers and steel control cables.  I was working for a machinist and heard about a company who was making archery components for a variety of companies such as Martin, Tenpoint and more.  I applied and started working there within a couple of months. Risers were then starting to be made in CNC machines instead of molds. We were making risers, cams and many other machined archery components. They also had an extrusion line that was producing vanes. I was asked to give the extrusion line a go.

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For the next 8 years I ran the extruded vanes for them, during that time we made vanes of softer materials that had great adhesion properties but lacked stiffness and tore easily.  The company was a bit resistant to change even though a need for a stiffer stronger vanes was there. The urethane I wanted to use required more specialized equipment to process.  Sometime around April of 2002 I left the company.  Wanting to stay in the area with a declining economy ( lack of logging) I teamed up with one of my last employers previous owners and we wrote up a business plan.  Shortly after we started building machinery to produce a stiffer, tougher and more consistent vane. Our process allowed us to process the urethane without any plasticizers or mold release that could affect adhesion.

What do your customers say about your products?

Without a large advertising budget it was hard to convince people of our quality so for the next few years we offered free samples to anyone who requested them. Word of mouth worked well for us.  We are not typical salesmen, the products we wanted to offer were products that we would be proud to have in our quiver.

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With 12 sizes , 5 profiles and 13 colors we now have a product for any style of shooting. All made with the same size and weight consistency as the next.  Our customers expect the vanes to be quiet, durable and extremely accurate while keeping weight to a minimum. The efficiency of our process also allows us to keep our prices comparably low.

What are your most popular products and who is your target audience?

Our most popular vane changes almost every year. In the past 4-5” vanes were very popular.  With the stiffer materials now the most popular sizes typically range from 2-3”.  Everything in archery has become more accurate and streamlined to allow these smaller sizes of vanes to achieve the same or better flight than the longer heavier vanes.

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We have vanes for everyone but we really enjoy feedback from the most critical archers, hardcore bowhunters to top level pros. These archers tend to pick apart every aspect of the vane and if we can meet their needs we know that every other archer will be satisfied.

What do you enjoy most about what you do?

I like a lot about what we do here, there is a lot of satisfaction building a product you truly believe in but I have to say our favorite thing is product testing. Our very first prototypes killed an elk before they were sent to any customers. The Urethane 3” I shot was quiet enough for a 75 yard shot on an unsuspecting animal and I was able to use the arrow, vanes included-again.

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What is your favorite hunting or fishing memory?

As far as my favorite hunting and fishing memories…Very tough. That is primarily what we do.  Watching the twins shoot their first bear, or land their first salmon would be up there.  Packing a toddler to a downed bull elk and watching their expression as you approached is pretty priceless too.  We are a family run company, all of us are dedicated to archery and the outdoors. This used to be very common throughout the sport, but unfortunately less and less all the time.

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Contact Info:

Website:  Vantec.com
Facebook:  Vanetec Inc.
Twitter:  @VaneTecInc
 

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 2011 Tom

Comments from Wisconsin Outdoor Pursuits:

When looking at archery equipment, vanes can sometimes be overlooked as one of the most critical components.  Strong, durable vanes will improve your shooting consistency. If you are interested in some of the best vanes on the market be sure you check out VaneTec!

 

This is a segment to showcase and share a little more information about some great companies!  If you know of a company that would be a great fit for this segment please email me at:  steve@wioutdoorpursuits.com.   I hope you enjoy learning more about these great companies!

Antler King Logo

By Steve Wall

How did you start the company?

Before starting Antler King, I used to work for one of the largest feed companies in the United States as an animal nutitionist , so i had a very strong background in animal nutrition.  I started doing a trememndous amount of research on deer and elk nutrition  and the first product I developed was our 20 lb. bag of deer mineral called TROPHY DEER MINERAL.

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What do your customers say about your products?

Antler King customers view our products as “high end” products at a fair price but most importantly they are products that work!  We take a programmed approach to deer management.  I formulate products to fit nutritional needs that deer have so that they can grow bigger antlers and be healthy.  We receive emails and phone calls daily from people all over the U. S. that are extremely happy with our products.

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What are your most popular products?

Our most popular Feed products would be our 3 blocks…Hi Protein Big buck block, Apple Burst , and Energy Plus block along with our Trophy  Deer Mineral. Apple Burst Attractant, and Final Feast.  Our most popular SEED products would be our Trophy Clover Mix, Slam Dunk, Honey Hole, No Sweat, Red Zone , and Lights Out.

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Who is your target audience?

Our target audience are private landowners or people that lease hunting land that are passionate about growing, holding, and harvesting big bucks on their property.

What do you enjoy most about what you do?

 I enjoy formulating quality products that allow people to make their dreams come true.  I love it when people call us  or email and tell us their success stories with Antler King products.

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What is your favorite hunting or fishing memory?

Any hunting or fishing trip with my wife or 4 kids are certainly the best times.  We are a close family and God has blessed us with many fond memories of spending time in the woods , in a boat, or wading a stream.

Contact Info:

Website: antlerking.com
Facebook: Antler King Trophy Products Inc.
Twitter: @AntlerKing
Instagram: @antlerking1

 

Comments from Wisconsin Outdoor Pursuits:

 With all of the popularity of shooting bigger bucks, deer nutrition has never been more important.  Anything you can do to provide your deer herd with added nutrition will only help in the long run.  A heathier deer herd will ultimately lead to larger bucks.  Food plots and mineral sites can also help to hold deer on your property rather than them moving to a neighboring property.  The more you can hold deer on your own property the better chance you have of harvesting them! 

 This is a weekly segment to showcase and share a little more information about some great companies!  If you know of a company that would be a great fit for this segment please email me at: steve@wioutdoorpursuits.com.  I hope you enjoy learning more about these great companies!

By Steve Wall

 PrintScent Kapture

 

How did you start the company?

 Scent Kapture started as a conversation at our family Christmas about 2 years ago.  My two brothers and I were telling stories about pheasant hunting in below freezing temperatures in Iowa and days in our 12 foot Loweline boat fishing for crappies with our Dad.  We started brainstorming business ideas about our passion to hunt and fish.  I have been in the liquids business in the professional beauty industry for 15 years and started researching new technology in scent elimination liquids.  We found a proprietary blend of ingredients that encapsulates and eliminates odors on contact and began testing formulas right away.  We have now refined the formulas after feedback from friends and professionals in the field.  Our formulas were all professionally formulated from scratch – with the hunter in mind.  Scentkapture.com went live June 1, 2015.

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What do your customers say about your products?

 We hear that the products eliminate odors that we did not even test on.  One customer was about to go purchase brand new boots because his 8+ year old hunting boots had a nasty odor to them.  He began treating them with Scent Kapture Field Spray and within days the odor was gone.  Also customers say that we are the ‘first scent eliminator without its own fragrance in the bottle.  We worked very hard to make sure our formulas remain as scent free as possible. We also received a story back about a guy that smoked a cigar in his truck the night before hunting and opened the door the next morning to the ‘worst cigar smell ever.’  He treated the carpets of the truck immediately and within minutes the cigar smell was eliminated!

What are your most popular products?

Scent Kapture Field Spray, Hair and Body Wash, Laundry Detergent, and After the Hunt Hand Scrub.  After the Hunt Super Charged Hand Scrub is a product that I have had in my mind since I was 10 years old.  I was always struggling to get the fish smell off of my hands after a long day of bass fishing in farm ponds in Iowa.  I knew there must be a product out there to eliminate that smell but I never found it so I made it!  It is unique in the fact that it will remove the worst grime from your hands as well as smells from skinning wild game or catching fish all day.

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Who is your target audience?

All of the hardworking hunters and outdoorsman of North America.  Of course the bow hunters are our passion, but many other hunters and outdoorsman will find use for our scent eliminating system.

What do you enjoy most about what you do?

 We live for the stories we hear about our products helping someone get closer to a memory that lasts a lifetime – that once in a lifetime deer, elk, bear, etc.

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What is your favorite hunting or fishing memory?

 It is very tough to not tell the story of my first bow whitetail kill, but this story is the one that really got me hooked on hunting and the great outdoors…

So I would have to say that my most memorable hunting memory was when I was 12 years old.  My dad, his best friend Marcus, my two brothers and myself were hitting one of our rooster pheasant ‘honey holes’ in southwest Iowa.  I had been walking along and shooting at pheasants in Iowa since I was 8 years old.  This day was different – Dolly – our female britney spaniel went on point just over the crest of a hill that no one else could see.  I immediately rushed over to flush the bird as I have many times with brothers and dad in the wings – but this time it was just Dolly and I.  I crept up to where Dolly was locked on point until the rooster pheasant came busting out of the tall grass – I shouldered my Remington 1100 – 20 gauge – took aim – and in one shot – dropped him!  Dolly right on his tail made the perfect retrieve to me this time (instead of Marcus).  Everyone heard the shot and came into sight and the celebration began!  My first solo rooster pheasant.

My favorite fishing memory would have to be the trips that we took with my late father in the Gulf of Mexico.  My two brothers, my dad, and myself would become Larry (professional fisherman for 30 years) crew for 4 days.  We would spend 3 nights in the Gulf of Mexico catching and eating all kinds of fish.  We would catch 80+ lb amber jack, 125 lb Warsaw Grouper, Barracuda, Tuna, you name it.  We caught 32 species one year alone!  It was valuable time together with our Dad doing what we loved in the great outdoors.

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Contact Info:

Website: scentkapture.com
Facebook: Scent Kapture
Twitter: @scentkapture

 

Comments from Wisconsin Outdoor Pursuits:

 As a bowhunter, I definitely know the importance of being as scent free in the woods as possible.  I do everything possible to give myself the best opportunity to get close to the animal I am hunting.  I really liked the “Simple Steps” page on the Scent Kapture website that detailed different steps that you can take to ensure you are as scent free as possible!  If you are vigilant about reducing your scent in the woods, I can almost guarantee that you will see more deer and have more shot opportunities. 

 

 This is a weekly segment to showcase and share a little more information about some great companies!  If you know of a company that would be a great fit for this segment please email me at: steve@wioutdoorpursuits.com.  I hope you enjoy learning more about these great companies!

By Steve Wall

Why do you hunt?  Hunting has been around as long as humans have!  This tradition has stemmed from our necessity to provide food for our families.  I started thinking about this question this past weekend while I was out turkey hunting.  It was a tough weekend and the Toms were not very responsive.  However, some of the other experiences I encountered on this hunt gave me the inspiration to share with you why I hunt and get you thinking about why you hunt!

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When answering the question “Why do you hunt”, I need to start by saying, to me hunting is not always about the kill!   Sure, a kill is the end goal, but the drive behind why I hunt is much more!  For starters, a big reason why I hunt is the experience.  Everything from the preparation to the processing of the animal.  I truly enjoy learning about the animal I am trying to harvest and what it takes to be successful.  Harvesting an animal is no easy task.  We are entering their environment where they are familiar with their surroundings.  I love watching and learning why an animal acts a particular way.  I love learning from my past experiences to make myself a better hunter.

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Another big reason that I hunt is for all of the unique sights and sounds we experience while in the woods.  This may be something unique that the animal I am pursuing does or it could be seeing an animal that I don’t normally see.  Last year, I pictured a black bear in the area where I deer hunt.  Even though I had heard other people talk about bears in the area, I had never had any experiences with them myself.  I had the pleasure of watching a fisher sneak past my treestand this past archery season.  This spring I was able to watch a Tom turkey court and mount a hen out in the field, a sight I had never been able to experience before.  My dad and I also spotted a hen sitting on her nest down in a ditch as we walked back to the truck for lunch.  You never know what you will see or experience while out hunting!

 

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Last and maybe the biggest reason I hunt is sharing these experiences with family and friends!  I grew up following my dad into the woods on many adventures.  From sitting with my dad before I was able to hunt myself to hunting spring turkeys with him to this day, to me these experiences are what it is all about.  Memories like my dad calling in my first turkey and seeing him shaking more than I was as the turkey got closer!  To now, as I have shared before, taking my children hunting and sharing the outdoors with them!  I look forward to turkey hunting every spring because I know that it usually means a day or two of walking in the woods with my dad!  While I will always cherish the hunts with my dad the most, I also have great memories of hunting small game with my friends growing up!  From jumping on brush piles chasing rabbits, to searching the trees for squirrels!  In more recent years, I have been able to share hunting adventures with new friends and my wife’s family.  These are all experiences that truly make hunting what it is for me!

So as you are finishing reading this, think about “Why do you hunt.”  What is it that keeps giving you that itch to get in the woods?  I am sure that for many of you, like me, it is not all about the kill.  I would love to hear from you about why you hunt and what keeps bringing you back!  Send me an email or comment below!  Let’s share our passion for the outdoors!