By Steve Wall
How did you start the company?
Hips Archery Targets was started in 1968 by Stanley Hips. Stanley was a bowhunter, and like many archers, he needed a way to practice more often. It was later purchased by Darrin Brown, who at the time, was owner of Longhorn Archery Systems, a manufacturer of 3D archery targets.
What do your customers say about your products?
Our customers agree that Hips Archery Targets are built to last. They love the durability and lightweight design.
What are your most popular products?
Our most popular products are the X2 Series Muley and Herd Bull targets for their exceptional value and stopping power.
Who is your target audience?
We build targets for all types of archers. The bowhunting segment is the largest audience, but we are seeing tremendous growth from recreational and target archers.
What do you enjoy most about what you do?
I would say that I like being able to produce a product that helps others enjoy their love for the sport of archery. Talking with fellow archers and bowhunters throughout the year is a big part of what we do and it never gets old.
What is your favorite hunting or fishing memory?
My favorite memory from the field would have to be the first time my dad and I went bowhunting together, now almost 20 years ago. It was our first opportunity to take a trophy White Tail Deer and the memories will last a lifetime. Since then we have been on many adventures and look forward to many more.
Facebook: Hips Archery Targets
Comments from Wisconsin Outdoor Pursuits:
If you shoot your bow on a regular basis you definitely understand the importance of having a good target. You want a target that is going to: stop your arrows, stand up to the punishment of multiple shots and provide you with the most value for your money. Well, I believe that the Hips Archery Targets will do all of that and more. These targets look to be very well constructed and stand up to intense punishment, even from broadheads, as you can see in the video. I might be in the market for a new target this offseason and I don’t think I have to look much farther than at one of these great targets from Hips Archery Targets.
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